Better SEO Results with Article Marketing
Google made big changes to the ways their search results rank, the reason cited is that google wanted to provide more relevant results, according to their official blog, this change impacts 11.8% organic search results, in plain English, almost 12% of google search results are useless or of low quality. The update was initiated more than a year ago, maybe that’s why some of my ranks dropped out of first 10 pages, the good thing is that those keywords promoted by content rich links are not affected, a few of these keywords ranked better than ever, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.
So what exactly is linking campaign the old way? a lot of marketing companies did and are doing the plain link building, they will get links from any websites which accept adding links, the only updates on those websites are the new links, almost all of them are garbage, we call these sites link spamming sites. The latest google update will definitely downgrade most if not all of these sites, all the links on those websites will have the same fate.
A few real world examples will help to explain what I said. It was quite some time ago, I started with this keyword, hand winches, of course with old way of link building, almost all the sites I got link from had too many links, worst yet, those sites had no content at all. I would give credit where credit is due, this linking strategy worked, eventually the keyword could be found on first page, the party was over when google updated it’s algorithm. Now let’s look at another keyword, chain pullers, we put the link in relevant context, almost no plain links, the rank for this keyword is making me real happy. So contextual link wins this time, what about future? In fact the only thing matters here is content, as long as you dole out high quality content, not only people will love to read your stuff, so do the search engines. How do you do it? Writing articles and building blogs, take a look at this blog, kids clothing , in the beginning I just post to it casually, lately I added nice stuff left and right, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, creating quality content and blog marketing is what we have to do to get great result. Say you’re building your own bogging network, such as camping blankets, then it will be easier to do article marketing.
Bottom line is that you should create great content, publish and share with people, and put your keywords in the context you’re good to go, your effort will reward you handsomely in the end. Persistence and patience are the keys to success, long term strategy is required to improve anything of significance, be it your business or search rankings, now all we need to do is to give our love for creating and sharing quality content and not to worry about the ranking all the time. Ezine is one of the best article directories out there, new article will be indexed within an hour if not minutes, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, let look at some aticles or posts which are published and indexed,such as truck strap, good writing, interesting content, indexed and cached, this article is a good example of article marketing.
Last but not least, we have hot social media now, no one can afford to not using them. The Twitter tools is a wordpress plugin, you can install it, then go ahead register a new twitter account and app, link your blog to twitter, then every new post on your blog will show up in your twitter page, it’s real easy and useful, if you don’t use this tool it’s just too bad.